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Why Lab Grown Diamonds banner
“[They] are real diamonds. They have the same optical, chemical, thermal, and physical features.”
Matthew Hall, Director, Gemological Institute of America (GIA).
Because of their clean origin, all man-made lab grown diamonds are ethical in nature. Additionally, lab grown diamonds are far more pure, brighter, and significantly more cost-effective than mined diamonds. Our ring collection includes these innovative stones because of all these advantages.
“[Lab created diamonds] are not fakes. They’re not cubic zirconia. They have all the same physical and chemical properties of a mined diamond.”
Stephen Morisseau, a spokesman for the Gemmological Institute of America (GIA).
"Mined diamonds are a gift of nature whereas man-made diamonds are a gift of human wisdom.”
Shanghai Diamond Exchange’s President Qiang Lin.
“[Manmade] diamonds are diamonds.”
Federal Trade Commission (USA), August 2018.

Best Value For Money

The continuous progress and innovation in technology for over two decades has led to lab grown diamonds surpassing mined diamonds and becoming the preferred choice for consumers.

Moreover, lab grown diamonds are often 75% cheaper than mined diamonds of comparable size and quality, due to a healthy but intense competitive environment among manufacturers.

It should be noted, however, that lab diamonds still contain 100% real diamonds and are therefore not “cheap”. In fact, the cost of production between mined diamonds and lab created diamonds is roughly the same, despite shorter supply chains and a more competitive market. A rough diamond goes through the same process to become market-ready, whether it is mined or grown in a lab. For both, cutting, polishing, and certification are the same, so the cost is the same.

As a result of artificially limiting the supply of mined diamonds, a few greedy players have kept prices inflated, making mined diamonds so prohibitively expensive. The lab grown diamond industry, on the other hand, is fiercely competitive, which is beneficial to consumers as they are able to afford a diamond ring that will last for a lifetime by taking advantage of the competition.

Best Value For Money

Ethical And Eco-Friendly Diamonds

Lab grown diamonds are the only option for a customer seeking an ethical engagement ring while making a difference. As far as a diamond is concerned, it must be mine free, and the only mine free diamonds are those grown in laboratories. The most compelling reason for us to support lab diamonds is because we are aware of the devastating effects mining has on the environment as well as communities and society as a whole. To give an idea of the scale of destruction, it takes over 10 square meters of land to unearth a single carat of diamond, resulting in 3,000 kilograms of rock and soil waste.

As all of our diamonds are lab grown and therefore ethical, we only produce ethical engagement rings. Because Novita Diamonds is committed to being environmentally and socially friendly in all our products, our lab created diamonds are guaranteed to be 100% conflict-free. A study by Frost & Sullivan notes that "lab grown diamonds use significantly fewer resources, are environmentally friendly, and emit a fraction of the air pollution associated with mined diamonds.”

Ethical And Eco-Friendly Diamonds

Quality And Beauty

In terms of physical, chemical, and optical properties, lab-grown diamonds or “man-made diamonds” are identical to mined diamonds.

Diamonds grown in laboratories differ from natural diamonds only in their origins. In order to “grown” a laboratory grown diamond, innovative, cutting-edge technology is used to reproduce the natural process that occurs within the earth’s crust that crystallizes carbon into brilliant diamonds.

In fact, even experienced jewellers using jewellery 10x loupes cannot differentiate man made diamonds from real diamonds. When compared side by side, lab created diamonds can’t be distinguished from natural diamonds no matter how hard they are examined as they are made of the same building blocks.

It is only possible to compare lab diamonds with natural diamonds by utilizing specialized heavy-duty equipment to quantify the amount of impurities in natural diamonds that are otherwise missing in man made diamonds.

A diamond of Type IIA or Type II is the cleanest and purest form available in nature, and it is extremely rare in nature. With 100% pure carbon and no impurities like nitrogen, they are stronger and clearer than 98% of mined diamonds. We are proud to offer only Type IIA and Type II diamonds at Novita Diamonds.

Quality And Beauty

Please Be Aware Of Diamond Simulants

Wearing diamonds for a lifetime and passing them down to future generations as heirlooms, they will always remain beautiful and will last for generations to come. Diamonds, regardless of whether they are mined or lab-grown, are among the strongest materials known to science, making them the perfect choice for engagement rings. Diamond simulants such as cubic zirconia and moissanite, however, cannot boast the same qualities. Additionally, simulants are easy to scratch and chip, and they lose their shine soon after they are worn. They are also heavier than diamonds, so they are more tiring to wear all the time.

The following search terms might be helpful in finding related articles: ethical diamonds, ethical lab grown diamonds, ethical engagement rings, and ethical lab grown diamonds.

Please Be Aware Of Diamond Simulants


• Are lab grown diamonds real?

Without question, lab grown diamonds are genuine diamonds. They are produced using the same chemical and physical processes found in nature, but under controlled laboratory conditions, where a diamond crystal seed is gradually expanded with additional carbon atoms. From a scientific standpoint, lab grown diamonds are chemically, physically, and optically identical to mined diamonds, and are thus considered authentic diamonds. The leading diamond authorities, IGI and GIA, evaluate lab made diamonds according to the same scale and methodology used to grade mined diamonds, further confirming their legitimacy.

• How much cheaper are lab diamonds?

Lab grown diamonds are consistently more affordable than diamonds mined from the earth. The extent of the price difference is influenced by several factors such as the diamond's size, quality, and specific type, but on average, lab made diamonds in New Zealand can cost around 75% less than mined diamonds. This is due to the lower cost of producing rough lab grown diamonds compared to the expense of mining and extracting rough mined diamonds from the earth. However, both lab grown and mined diamonds must undergo the same processes, including cutting, polishing, and certification, to become retail-ready, regardless of their origin. For instance, you can save significantly by opting for a lab grown diamond over a mined diamond. A mined diamond may cost $10,000, while an equivalent lab grown diamond might only cost $2,500.

• Do lab diamonds test as diamonds?

Lab grown and mined diamonds are indistinguishable from each other. The same testing methods used to examine mined diamonds are also applied to lab grown diamonds. Both diamonds are chemically, physically, and optically identical, and display the same attributes and features when tested. These characteristics include hardness, refractive index, thermal conductivity, and other distinguishing characteristics of diamonds, regardless of whether they are mined or man made.

• Do lab grown diamonds have inclusions?

Inclusions can be found in both lab grown and mined diamonds. These are mined flaws that are typically present within diamonds. These imperfections come in various forms, including small bubbles or carbon deposits trapped inside the diamond during its formation. In the same way as mined diamonds, most lab grown diamonds have inclusions, and only a few become entirely flawless. For further details on diamond clarity, please refer to our 4Cs guide.

• Can I insure lab grown diamond rings?

Yes you can, it’s the same as insuring a mined diamond. You can obtain insurance for your lab grown diamond in NZ through almost any insurance as long as they insure jewellery. Typically, your insurance policy will cover the cost of replacing or repairing your ring in the event of loss, theft, or damage. It is important to read the terms of your insurance policy carefully to understand what is and is not covered.